New Zealand's
Small Business Nation 2023
Heading into 2023, we surveyed 1200 small to medium-sized businesses across the nation to gain a better understanding of SMEs goals and the challenges they're facing.
Reflecting the state of our small business nation, this report is a snapshot of what's on SMEs minds for the coming year.
Media partner:

What's on SMEs minds for 2023?
48%
33%
48%
Why we did the research
Initially starting off as a means to gauge how SMEs were faring, it's grown into something much more. By taking the time to listen, our SME report provides insights into what SMEs are concerned with, what challenges they're facing, and what they're hoping to achieve.
For us, this research allows us to get a glimpse inside the minds of SMEs and how we can best support them achieve their goals, carry out their plans and help them overcome barriers. We've found these reports to be invaluable and we hope you do too!

"As most small businesses are micro-enterprises (over 70% are sole traders), when we talk about SMEs, fundamentally we are talking about the humans behind the businesses."
Tracey Taylor
CEO, Yellow New Zealand